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Hello.  My name is Ara Norwood, Managing Partner at Leadership Development Systems.  Welcome to my website.

Leadership, while an elusive concept, remains the single most foundational idea for a sustainable and progressive America. And what leadership will do for America, it will also do for the world at large. That is why I have devoted my professional life to a study of the field of leadership. It is also why I try to live the principles of effective leadership in my own life. And it is why I teach these principles to others.

I deliver what some would call “motivational” speeches, seminars, and workshops. Yet, I don’t consider myself at all a part of the group of people commonly called “motivational speakers”. Instead, I consider myself a life-long learner who gathers together critically important ideas involving leadership and growth, and shares those ideas in compelling ways to other life-long learners.

Feel free to peruse my web site and see if your next business meeting, conference, retreat, or learning intervention might benefit from my ideas.

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Leadership over human beings is exercised when persons with certain motives and purposes mobilize, in competition or conflict with others, institutional, political, psychological, and other resources so as to arouse, engage, and satisfy the motives of followers. — James MacGregor Burns

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