Successful Large Account Management

Successful Large Account Management

Most companies depend on a handful of crucial clients for at least half of their revenues. To improve these critical business relation- ships, this dynamic book explains Large Account Management Process (LAMP) techniques that will make sure readers keep their most important accounts.

Ara Norwood is a multi-faceted and results-oriented professional. Spanning a multiplicity of disciplines including leadership, management, innovation, strategy, service, sales, business ethics, and entrepreneurship. Ara is also a historian, having special expertise on the era of the founding of our republic.
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